Texas Health Insurance leads
Health Leads are a necissary evil in todays online agent life. There are many ways to get new clients and we are going to share a few with you that has help us in the past and mabey they will help you to. We are having a hard time competing with the mega online health insurance call centers and thought mabey we should work with ourt agehts, ban together and help one another out to be able to atleast compete in this online market space, so we have several ideas to share in hopes you do the same.
Niche Product marketing, and sales have been very good to us if we can find enough niche products.
Get referrals, I know it is OLD SCHOOL but here is a new way to do it that is very important in many ways. Ask your network of business owners to add a link from their web-site to yours as a REFFERAL link, and if this is done correctly you will no ony look like the professional in this area, but you will get clients from this and more importantly you will be helping the natural search engine optimization process for Google.
get out your email list and use it. You have spent years building it, but dont know what to do with it or have not taken the time. EMAIL is a very cheap way to drive sales and referrals.
On Hold Music is a $200.00 investment I suggest making, it not only makes you look like a million bucks, but it is a great way to share new promos, new products and communicate a marketing message with out your help. Not to mention people who get put on hold with out music or a message to keep them awake are much more likley to HANG UP and that is never good.
$1000.00 got me $2300.00, not totaly sure how to track the refrigarator magnets ROI until you stop sending them and realize a year later that a call comes in your office and you are told it was from a refrigerator magnet that the customer had, and decided to call now that she is ready to buy. That was a $2300.00 lesson, I will never make again. Send one out with every piece of mail you send. They will pay for themselves in the long run.
Health Insurance leads still get us most of our business, and that is why we are focused on working with other agents forming a co-op that will allow us to be competitive in todays market against the bei E-GIANTS of the world. We need to figure out a way to manage the cost, increase the quality and make them for ourselves. I think I have the way, I am working on it now and would love your feed back.